The following personal data is collected and processed by Dar Phattapaphon Asha Jewelries LLC., registered under the laws of the United Arab Emirates (“House of Asha”, “we”, “us”, or “our”) for the purposes outlined below:
- Identifying and Contact Data
Personal information such as your first and last name, date of birth, proof of identity (may be required for some transactions), payment information for online or offline purchases, and images recorded during visits to our Dubai office (where CCTV is in place for security).
- Interaction and Customer Service Data
Information collected during your interactions with our dedicated Customer Service (via WhatsApp, phone, or email), while booking Private Viewings. This includes preferences about our collections, ring/bracelet sizes, dates of significant family milestones or celebrations, purchase history, abandoned shopping carts, and lifestyle preferences disclosed
to our advisors to ensure a highly personalized experience.
- Browsing and Digital Data
Data collected when browsing our website, including information about user behavior recorded with cookies or similar technology, as described in more detail in our Cookie Policy. Furthermore, at the user’s discretion, the website may collect geographical location data solely to provide requested services. Location data is not stored permanently unless chosen by the user.
Personal data is collected directly from the user (e.g., when making an acquisition, booking a viewing, or interacting with our Customer Service team), collected passively (e.g., using browser cookies), or collected via authorized third parties. If the user provides information relating to third parties (such as purchasing a gift), the user declares they are authorized to provide such information.
